Michael Saylor’s Strategy Inc. now sits at the center of a growing index-level debate that could reshape its market standing. The company risks removal from major benchmarks as MSCI reviews firms holding large digital asset positions.
A January deadline adds pressure as outflows could escalate if exclusions proceed. The shift comes during a broader crypto downturn that has already tightened liquidity across the sector.
The latest warning came from JPMorgan, which noted that index exclusion could trigger heavy outflows tied to passive strategies. A Bloomberg report added that Strategy’s exposure to indices such as MSCI USA and Nasdaq 100 makes the review especially critical.
The firm carries almost nine billion dollars of passive market exposure, creating a sensitive setup in the weeks ahead. MSCI plans to finalize its decision by January 15.
MSCI outlined in an earlier statement that several participants view digital asset treasury companies as closer to investment funds. The consultation included a proposal to exclude firms with digital asset holdings above half of total assets.
A spokesperson reiterated that MSCI does not comment on future actions, leaving the outcome uncertain. Strategy has yet to provide a response to the developing review.
The company’s model ties its equity value to Bitcoin accumulation, a structure that thrived during the rally. That premium faded as the crypto slump deepened, pushing Strategy’s valuation closer to the value of its reserves.
Bloomberg data shows the stock remains far above its 2020 levels, yet recent pressure has reshaped investor expectations. The tightening cycle has extended into the firm’s preferred shares and related securities.
Funding conditions continue to shift as yields rise across Strategy’s newer instruments. Bloomberg noted that its euro-denominated preferred stock lost ground shortly after issuance.
The firm’s 10.5 percent securities also saw their yields climb, reflecting the changing risk profile. Market participants described the environment as challenging for new capital raises.
Bitcoin’s retreat of more than 30 percent since October has magnified the strain. Broader crypto markets shed over one trillion dollars in value, removing much of the momentum that once reinforced Strategy’s loop.
Bloomberg tracked a sharp drop in the mNAV metric, placing the ratio near one point one. The shift reflects how closely tied the company is to Bitcoin’s trajectory.
The digital asset treasury model that drove Strategy’s ascent now faces its first major structural test. Several peers are reducing token exposure or taking on new debt to maintain liquidity.
Market activity suggests that confidence plays a central role in the model’s stability. When optimism fades, each component of the structure becomes harder to sustain.
Strategy remains committed to its accumulation approach with almost 650,000 Bitcoin under control. Bloomberg noted that the firm continues to issue preferred shares to expand those holdings.
Index inclusion has long served as a backstop for credibility and flows. The upcoming MSCI decision now acts as a key moment for the company and the wider model.
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