Navigating Cycles: CoinW's 2025 RISE Moment

In 2025, the crypto market will be at a critical turning point.

Bitcoin's breakthrough of $120,000 and the surge in spot ETFs fueling Wall Street capital inflows signify the irreversible integration of crypto assets with the traditional financial system. However, the historic liquidation event on October 11 serves as a stark reminder that structural risks and systemic vulnerabilities persist beneath the surface of euphoria.

As the industry searches for a new equilibrium amidst high volatility, some platforms are beginning to exhibit different rhythms.

In this year, CoinW, a leading global digital asset trading platform, celebrated its eighth anniversary. Unlike chasing short-term gains, CoinW is more like a "marathon runner"—maintaining its rhythm amidst cyclical ups and downs, continuously refining its infrastructure and long-term capabilities.

As of the date of publication, CoinW has surpassed 20 million global users and has an annual trading volume exceeding $200 billion. Its business scope has also expanded from a single trading platform to a multi-layered ecosystem matrix covering trading, infrastructure, and Web3 services.

Resilience and Evolution: Navigating Market Cycles with the "RISE" Strategy

CoinW defines 2025 as the year of "RISE": Resilience, Innovation, Scale, and Evolution—these four keywords form a set of action logic that runs throughout the year.

• Resilience: Maintaining system stability and user asset security under extreme market conditions;
• Innovation: Continuously launching products and services that meet real needs;
• Scale: Promoting global expansion within a compliant framework;
• Evolution: From a trading platform to an ecosystem enabler.

This is not just a slogan, but a clear cyclical approach: instead of chasing trends, we should solidify our foundation; instead of hyping up growth, we should build trust.

Security is the lifeline: Building a deterministic, multi-layered defense system

In 2025, the industry repeatedly validated a consensus: security remains the uncompromising lifeline of the digital asset field.

Around this core issue, CoinW has built a multi-layered, in-depth security system based on "self-defense + open collaboration":

• We have independently developed a real-time risk control engine and equipped it with an internal penetration testing team to form a continuously iterating proactive defense capability.
• Introducing a zero-trust security architecture (Palo Alto Prisma) and strict end-device management, achieving minimum privilege control from the network to the device;
• We have long-term partnerships with top international security auditing firms such as CertiK to promote the alignment of security standards with global practices.
• We will build an open and collaborative security ecosystem through a bug bounty program for white-hat researchers worldwide.

All of this investment ultimately aims to answer one question: How can we ensure users receive verifiable security guarantees in the most uncertain markets?

In CER.live's independent assessment, CoinW has consistently maintained an AAA security rating, which is the result of CoinW's continuous self-discipline.

Built on a solid foundation of security, CoinW’s core trading business has achieved steady growth. As of the date of this writing, its daily spot trading volume has exceeded $15 billion and its daily contract trading volume has surpassed $80 billion. It also ranks among the top three derivatives exchanges globally on CoinGecko.

In 2025, CoinW further launched its Contract Protection Fund Program, providing users with a buffer against extreme volatility using real funds. To date, the program has provided protection for over 100,000 users, totaling over 3 billion USDT.

Behind the data lies CoinW's understanding of "resilience":

True resilience is not only about the stability of the platform itself, but also about empowering users to withstand risks and navigate through economic cycles.

From Exchanges to Infrastructure: A Long-Planned Transformation

If security is the bottom line, then innovation determines the upper limit of a platform's value.

In 2025, CoinW completed a key transformation: through investment and incubation, it evolved from a single trading platform into a comprehensive infrastructure ecosystem covering both centralized and decentralized services.

This is not a simple product expansion, but a systematic upgrade based on changes in user needs and industry evolution trends.

At the centralized level, the CoinW integrated trading platform supports a variety of mainstream and long-tail trading pairs. The platform combines AI strategy tools with multi-layered risk control to achieve intelligent order routing and matching optimization, providing users with an efficient and secure trading infrastructure. In response to users' growing asset allocation needs, by 2025, the CoinW Earn section covered more than 100 asset classes. In the same year, the section's new product, CrazyEarn, performed exceptionally well, with cumulative subscriptions exceeding 50 million USDT, providing investors with a stable return option in volatile markets.

In its exploration of decentralization, CoinW has built a complete product ecosystem through diversified strategies:

GemW focuses on lowering the barriers to on-chain transactions, enabling users to participate in on-chain asset transactions in a more convenient way through designs such as wallet-free registration and zero-gas transactions; DeriW focuses on the decentralized derivatives field, and its innovative liquidity model enables it to reach a peak daily trading volume of $7 billion.

PropW, a proprietary trading platform, is committed to building an empowering system that shares resources and capabilities. By providing professional trading tools, financial support, and a transparent profit-sharing mechanism, it creates a sustainable growth environment for traders, supporting more than 3,000 traders within a year, with a total amount of $88 million.

These products do not exist in isolation, but rather all point to a trend:

The digital asset platform of the future will not be just a trading venue, but a comprehensive ecosystem integrating technology, services and asset management.

From Crypto Native to the Mainstream: The Significance of Breaking Boundaries

Resilience and innovation form the backbone of CoinW, while culture, sports, and community connections give the brand its warmth.

In 2025, CoinW embarked on a multi-dimensional "breaking out of its niche" practice, moving from the native crypto context to the broader mainstream world.

This year, sports became an important bridge connecting various sectors. From becoming an official partner of LaLiga, a top European football league, to appearing as an official Web3 partner in the East Asian Football Championship, CoinW brought crypto to the attention of hundreds of millions of viewers worldwide. The fighting spirit represented by traditional sports and the openness and transparency advocated by blockchain have found common ground in this new era.

CoinW has consistently maintained a deep involvement in driving industry consensus. For the third consecutive year, CoinW participated in TOKEN2049 as a Platinum Partner and has been actively involved in international summits such as Bitcoin MENA and Coinfest Asia, discussing the future of the industry with global builders.

Especially on the platform's eighth anniversary, CoinW interpreted the "spirit of the crypto marathon" with a marathon event spanning eight cities around the world; at the same time, it held a series of Meetups in Singapore, Sydney, Shenzhen, Taipei and other places, turning online ideas into real connections.

From sports stadiums to city streets, from industry summits to community gatherings, CoinW is redefining the boundaries of crypto brands: the value of blockchain should not be limited to transactions, but should be integrated into a broader picture of life.

Transcending cycles and maintaining momentum

“2025 will be a year of market reshaping and platform self-calibration,” said Nassar Al Achkar, Chief Strategy Officer of CoinW. “Market volatility has repeatedly demonstrated that only platforms that adhere to long-termism, possess robust infrastructure, and focus on user value can continue to grow throughout the cycle and build sustainable growth momentum.”

As the industry moves from peripheral exploration to mainstream attention, and as the noise fades and true value emerges, looking back at 2025, people may find that what truly matters is not how high prices have been reached, but which platforms have stood firm amidst the turmoil and which concepts have withstood the test of time.

In uncertain markets, the source of certainty remains always clear.

Robust infrastructure, continuous product innovation, deep liquidity support, and a truly connected community network.

2025 will be the year CoinW takes off with over 20 million users. But this is not a speculative trend chasing trends, but a long-term growth trend, a trend supported by infrastructure, and a symbiotic trend of creating value together with users.

About CoinW

Founded in 2017, CoinW has become one of the world's leading cryptocurrency trading platforms , providing a one-stop digital asset service portal for cryptocurrency users in multiple countries and regions worldwide. The platform offers comprehensive smart trading services, and as of October 2025, its daily trading volume exceeded $5 billion, ranking 4th on Coingecko contracts, with over ten million registered users. CoinW is committed to "helping users grow their wealth" and "empowering blockchain technology transformation," continuously optimizing its product architecture and launching multiple independently operating innovative product lines. CoinW continues to expand its brand influence through sponsorships of international sporting events. Simultaneously, CoinW upholds its social responsibility, actively engaging in charitable causes and donating supplies to support the construction of orphanages in Africa. In the future, CoinW will continue to promote global financial inclusion, lead the development of the cryptocurrency industry, and drive the global adoption of blockchain and crypto assets.

For more information, please visit the CoinW website , follow CoinW's X account , or join the CoinW Telegram group .

Disclaimer: This article is for brand information display purposes only and does not constitute investment advice or a solicitation of transaction. Digital asset trading involves high risk, and users are solely responsible for their own financial decisions. Related services may vary depending on the jurisdiction and are not available in all regions.