Istanbul, Turkey Op. Dr. Ali Cetinkaya states that through the AI Aesthetic Assistant project, they provide transparent guidance for patients’ transformation journeysIstanbul, Turkey Op. Dr. Ali Cetinkaya states that through the AI Aesthetic Assistant project, they provide transparent guidance for patients’ transformation journeys

Cetinkaya Evaluates the Growth Momentum of Digital Consultancy Tools in the Pre-Surgical Phase

2026/02/21 01:16
3 min read

Istanbul, Turkey

Op. Dr. Ali Cetinkaya states that through the AI Aesthetic Assistant project, they provide transparent guidance for patients’ transformation journeys.

Globally, the medical aesthetics sector is gaining a new dimension through digitalization. Thanks to technological simulations, patients can now rapidly overcome the barrier of pre-operative uncertainty. Digital consultancy services provided specifically during the pre-surgical preparation phase constitute the most dynamic area of the sector. These innovative approaches elevate the bond of trust between doctor and patient to much higher levels using technological data.

According to a Statista report, the global artificial intelligence market in healthcare is expected to reach 188 billion dollars by 2030, with a compound annual growth rate of around 37 percent. AI is increasingly used not only in surgical processes but also in patient decision-making, while ongoing technology investments are making healthcare services more accessible and personalized. This transformation is becoming a key factor in competition across medical tourism and local clinical services.

Speaking about the technological transformation of the sector and the 188-billion-dollar future vision, Op. Dr. Ali Cetinkaya emphasizes several key points. Cetinkaya evaluates the process with the following words:

Seventy Percent of Patients Postpone Procedures Due to Outcome Anxiety

A report by the American Society of Plastic Surgeons shows that 70% of patients postpone procedures due to concerns about post-operative results, positioning AI-powered simulations as a key solution. Meanwhile, Allied Market Research reports that the medical aesthetics market reached 22.2 billion dollars by 2025, with the fastest growth in non-surgical digital analysis and consultation tools. These trends indicate that patients increasingly seek technological reassurance before undergoing procedures.

Cetinkaya interprets this high percentage in postponement rates and the rise of digital consultancy as follows: “The ‘How will I look?’ concern experienced by our patients was one of the biggest psychological barriers to surgical planning. Thanks to the assistant we developed within the Op. Dr. Ali Cetinkaya Clinic, our patients can receive a realistic preview of the change they will see when they step out onto the street within seconds. This interactive experience does not just satisfy curiosity; it also provides expectation management based on real anatomy in branches such as Rhinoplasty and Facelift.”

Digital Tools in the Pre-Surgical Phase Become the Fastest Growing Market Segment
Global medical aesthetic projections show that digital tools in the pre-surgical phase are becoming a standard rather than an option. AI algorithms enable more detailed analysis through ratio and proportion calculations on photos and live images, helping determine results that suit the patient’s facial features while supporting more precise surgical planning. This growth indicates that digital assistants will become a routine part of patient consultations.

Op. Dr. Ali Cetinkaya Clinic focuses on integrating advanced technologies into its services, including the AI Aesthetic Assistant with the “Start Now” feature, as part of its approach to modern aesthetic practices.

Contact:

Ali Cetinkaya

bilgi@dralicetinkaya.com

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